Business tends to slow down at Red Lobster locations during the third and fourth quarters, so its parent company, Thai Union, launched a new promotion.
For $20, customers could eat as much shrimp as they wanted.
The idea was to bring some traffic,” Garnier said on the call.
It’s become one of the most iconic promotions at Red Lobster, Garnier said, but to keep it on the menu there has to be some changes.
And what is the price point we’re offering for this promotion,” Garnier said.
Persons:
Ludovic Garnier, alfredo, ” Garnier, It’s, Garnier
Organizations:
New, New York CNN
Locations:
New York, Thai Union